RingCentral

Why RingCentral Chose WhizzDigital

To stay ahead of the competition Ringcentral wanted a progressive performance marketing expert who can take their Paid Social & PPC channels to the next level whilst achieving pipeline revenue growth target on a consistent basis is why RingCentral chose WhizzDigital.

How WhizzDigital Responded 

WhizzDigital responded by following their key pillars to building and executing a successful PPC & Paid Search strategy successfully; Understanding the business objectives, messaging, aligning with campaign setup, landing page experience and having a strong reporting and follow up process in place with SDR and BDR to progress leads to Marketing qualified leads, to Sales qualified lead to pipeline revenue. PPC was used to drive bottom of the funnel MQLs and Paid Social was used to target by account to progress MQLs to close business. 

The Results

The best QoQ pipeline revenue generated performance $1.8m vs $2.3M (+27% growth) at-4% lower spend. Which led us from managing just the UK market to global with budget circa $20M per year.